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Driven to Succeed – Hesburger Founder Heikki Salmela’s Journey From a Sausage Stand to a Burger Behemoth

Driven to Succeed – Hesburger Founder Heikki Salmela’s Journey From a Sausage Stand to a Burger Behemoth
Heikki Salmela, the founder of Hesburger. Picture: Vesa-Matti Väärä

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Few things are more beloved in Finland than Heikki Salmela’s mayonnaise. At least, that is, in culinary terms. First devised in 1972 as an accompaniment to the double-decker hamburgers sold at his grilli (sausage stand), Salmela said in an interview with Finland Today that there was no complex formula that led to his celebrated creation: “There was no specific technology for coming up with mayonnaise recipes. Just simple, real ingredients, just like today.” Salmela sold five hamburgers that first night; perhaps not imagining that some 47 years later, his sauces would be produced by 10 full-time employees.


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About The Author

Kathleen Cusack

Kathleen Cusack is our history and culture reporter. She is an Australian expat, coming to grips with the Finnish language and its enthusiastic use of vowels. She is passionate about history, tea and the Sydney Swans.

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