Earth Hour Shuts Lights Off on Saturday Evening – Schoolchildren Took a Head Start on Friday


On Friday afternoon, about 1,500 schoolchildren gathered at Iso Roobertinkatu in Helsinki to celebrate the Earth Hour in advance. The timing of the event was like the point on an exclamation mark, as the weather shifted from sleet to sunshine while we were walking the street to the event.

Earth Hour, which began as a lights-off event in Sydney, Australia in 2007, is today a worldwide movement that is organised by the World Wildlife Fund and occurring in more than 7,000 cities worldwide. Individuals, communities, and business are encouraged to turn off their non-essential lights for one hour as a symbol for their commitment to the planet.

The lights will be turned off on Saturday March 19 between 20:30 and 21:30.

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This year marks the tenth year of the Earth Hour campaign. Earth Hour began as a partnership between WWF Australia, Leo Burnett, and Fairfax media in order to address the issue of climate change. In 2007, there was still a degree of scepticism and denial about the issue of climate change. Earth Hour hoped to inspire people and start a dialogue that aimed to address what individuals can do to tackle the problem of the changing climate.

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There are various events arranged across the country. In Helsinki, Itäkeskus swimming hall will minimally light the hall, and is open later than usual. From 21:30 to 22:30 the pool will lit with atmospheric lighting.